White-label coaching software
Your coaching business, on software that carries your name.
AllPurposeCoaching gives a coaching team the whole platform — meal plans, check-ins, workouts, messaging, client email — under their own brand and their own domain. Their clients never see ours.
What your team gets
Meal plans and grocery lists
Coaches build plans from a searchable food library; clients get the plan and a shopping list that matches it, by the bag, bunch and jar.
Check-ins and progress
Weigh-ins, habits and photos, with the direction of travel set per client — losing, gaining or holding.
Workouts
A built-in exercise library plus whatever a coach saves themselves, shared across their team when they want it.
Messaging
Threads between a coach and their own clients, scoped so nobody sees a conversation that isn’t theirs.
Client email
Welcome, plan-ready, missed check-in and event notifications, each one switchable with its own timing.
Your name on all of it
Your brand, your colours, your domain. Email arrives from a shared sending address so you never touch DNS, and carries your name inside.
Your clients’ data stays yours
Every customer runs on their own deployment and their own database. Nothing is shared between two coaching businesses — not a server, not a table, not a backup. When you take the platform, you take all of it.